As writers, we love it that the most recent Google SEO algorithm rewards websites with well-written content.  Finally!  As it should be!

Using Google My Business effectively

2017-06-14T10:16:05+00:00 June 5th, 2017|Business Advice, Newsletter, Product News, SEO|

Google offers a service named Google My Business, which is the first place you want to make sure your business has a listing. It is the best way to get your business hours, phone number, and directions on Google Search and Google Maps. If you don’t have a listing, we strongly encourage you to create one and include each of your business locations!

SEO for Images

2017-03-29T11:34:18+00:00 December 12th, 2016|Content Strategy, Newsletter, SEO, WordPress|

When it comes to SEO (search engine optimization), images are the most neglected elements. So, if you’re one of the few people who pays attention to images, you will be ahead of crowd. This is written specifically for WordPress websites, but the basic principles would apply to all sites. Here’s what you should focus [...]

How can I publish my work on another organization’s website first and avoid SEO penalties when I later publish it on my website?

2016-10-17T10:29:41+00:00 April 26th, 2016|Business Advice, Content Strategy, SEO|

A client recently wrote to me and asked these excellent questions on how to avoid SEO penalties: Last week I rushed to publish an article I wrote on my website before it was published on a industry journal's website so that I would get SEO credit (for new content) instead of an SEO penalty (for [...]

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