Google offers a service named Google My Business, which is the first place you want to make sure your business has a listing. It is the best way to get your business hours, phone number, and directions on Google Search and Google Maps. If you don’t have a listing, we strongly encourage you to create one and include each of your business locations!
How long will it take for SEO work to kick in? The short answer is “it depends.” Typically there is a lag between making SEO changes and seeing results. Some SEO work will improve rankings right away while others often take up to 3 months or longer to bear fruit. Upon hearing this, the most [...]
In an attempt to influence greater security on the internet, Google announced earlier this month via its Webmaster Central Blog that encrypted sites will rank slightly higher in organic search, with all other things being equal. Specifically, Google said: …we're starting to use HTTPS as a ranking signal. For now it's only a very lightweight [...]
Google provides free advice on what keywords to use. Savvy web writers use this information to guide them on what to write into content and include in metadata—the “behind-the-scenes” information that search engines use to make sense of websites’ content. Google's Keyword Planner (formally Keyword Tool) tells you what terms people searching for information on [...]
People are scrambling this week to determine what effect Google’s release of Panda 4.0 had on their websites. As far as we can tell, our website benefited slightly from the changes. This is probably because we take the time to write original content (this post is Exhibit A). When Google shifts its search algorithms, some [...]