PRLog (Press Release) —
“Sales are finally starting to pick up,” said Bobby Firestein, president of SVECONWAY Printing, a full-service printer located near Washington, DC.
In fact, demand for SVECONWAY’s services grew so much over the past six months that Firestein recently installed two additional digital presses to expand his firm’s capacity.
“There was a period where very few new equipment installations happened in our industry. They’re expensive and you have to keep them operating to make money. Since the first of the year, however, things have ramped up so much that our current compliment of presses couldn’t handle the volume we were trying to run through here. Based on that I felt comfortable taking the plunge,” said Firestein.
Firestein attributes the increase in sales partly to an improved economy and partly to a 25 percent expansion of SVECONWAY’s manufacturing space that consolidated its digital printing operations into a newly renovated area that appealed more to visiting customers.
The presses that Konica Minolta delivered to SVECONWAY were designed to support variable data printing, meaning each printed sheet in a single run may have customized content including text and images.
“We set up SVECONWAY with a C8000 that puts out up to 4800 high-quality color pages per hour, and a Bizhub 751, which is a very nice business tool that can be used for extra black and white capacity,” said Dennis Luber, a sales engineer with Konica Minolta.